TULIP TIME FESTIVAL
Brand Identity & Research | Graphic Design 1
Redesigned the brand identity for the Tulip Time Festival in Holland, Michigan, which celebrates tulips, Dutch heritage, and community. A revised brand identity that is both unique and authentic, reflecting the festival's core values while also giving it a modern feel.

DIGITAL WORDMARK & ICONOGRAPHY
Combining type and iconography to create a wordmark that represents the Tulip Time Festival. Created hand-drawn sketches which were then translated into digital vectors.
COLOR STUDY & SELECTED WORDMARK
A wordmark that embodies a modern design, contributing to the portrayal of Tulip Time Festival as youthful, lively, and family-oriented.