KANINE DOG DENTAL CARE

Worked in collaboration with Drew Hammond, Ryan Lannoye, and Samuel Gillen to create a new dog dental care brand. There is a current lack of awareness among dog owners about the importance of their dogs dental health. Existing dental kits often lack storage functionality and a strong brand presence, making it difficult to establish a routine and build trust.

Kanine is a new dog dental care brand that positions itself as the friendly, premium choice for pet parents.

To learn more about our project, check out our process book!

FOCUS
Brand Identity
Package Design

Collaborative Studio

Routine-based. Playful. Approachable. Trustworthy. Educational.

Routine-based. Playful. Approachable. Trustworthy. Educational.

BRAND IDENTITY

RESEARCH

By three years of age, 75-85% of dogs will already have some degree of gum disease if they don't regularly receive oral care.

Ideally, dog owners should brush their pets teeth 1–3 times a week, but only 18% actually do.

DENTAL KIT

DENTAL TREAT POUCH

BRUSH REPLACEMENT SET

PRODUCT CONTEXT

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MSA Design

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